Via Helvetica identity
Via Helvetica is a photography project shot by Thomas Stöckli and myself that shows Switzerland through a new lens. We explore our home country with our minivan and camera. The graphical identity of this art project reflects a typical Swiss emblem, the mountain, and a wheel which symbolises wanderlust. The combination of these two sleek and refined elements support the idea of « Via » - the path and « Helvetica » - Switzerland’s latin name.
Designed for Via Helvetica